Posts by Ufuoma Ukueku

Can a social media marketing course help Nigerian Market?

25 July 2014
Ufuoma Ukueku

Ufuoma Ukueku

I have been privileged to be a part of MSc Marketing at the University of Salford Business School and I am passionate about social media. Being an international student from Nigeria I feel that it is the right place to develop my passion into a career.

Social media is gradually emerging in Nigeria, although the adoption rate is not yet at the same level as it is in the UK.

Social media marketing is bringing about a drastic change in the way that organisations engage with their stakeholders. Salford Business School introduced me to the latest thinking in the use of social media.

Why do I think it was the right move?