meet the expert

Black and whote photo of Sarah McNeill smiling towards the camera

Meet the expert: Sarah McNeill

Sarah McNeill loves inspiring her students to explore the world of law. As an A-Level law teacher, a visit to the University of Salford with her students showed her the impact that higher education could have and inspired her to become an academic herself. Now Interim Deputy Head for Law at Salford Business School, Sarah focuses on bridging the gap between further education and higher education and ensures that students are fully supported during their academic journey.

Fleur Middlebrough smiling towards the camera

Meet the Expert: Fleur Middlebrough

Meet Fleur Middleborough, Group Subject Head of Accounting here at Salford Business School. From being the first in her family to graduate, Fleur has made it her mission to inspire and make a positive impact on the next generation of accounting students. She has a keen interest in exploring ways in which academics can create an inclusive journey for students and prepare them for a path in the professional world.

Meet the Expert: Dr Easton Simenti-Phiri

Meet Dr Easton Simenti-Phiri, Lecturer in International Business and Strategy here at Salford Business School. After being inspired by his university professors to pursue academia, his journey has been filled with achievements, from winning an award for his extensive research to progressing through the professional ladder.

Meet the expert: Dr Amir Khan

Dr Amir Kahn is a Lecturer in Digital Marketing at Salford Business School. His academic journey is shaped by early family influence, industry experience in marketing and a strong interest in consumer behaviour and digital transformation. He brings a blend of professional practice and research insight into his teaching, with a focus on preparing students for the evolving marketing landscape.

A photo Dr Zeeshan Syed posing towards the camera in the middle of a dark blue background graphic

Meet the expert: Dr Zeeshan Syed

Meet Dr Zeeshan Syed, Lecturer in Finance, Programme Leader for Financial Technology and Director of International Recruitment here at Salford Business School. After starting as a seminar tutor, Zeeshan discovered he has a talent for turning ‘daunting’ financial terms into clear, accessible information for students.

Photo of Dr Divya Patel in the middle of a blue background.

Meet the expert: Dr Divya Patel

Meet Dr Divya Patel, Lecturer in Business Strategy at the University of Salford. Based in Salford Business School, Divya brings a strong focus on responsibility, sustainability and ethics into both her teaching and research.

Meet the expert: Dr Yajie Chen

Meet Dr Yajie Chen, Lecturer in Digital Marketing at the University of Salford. Yajie brings a strong focus on digital platforms and consumer behaviour into his teaching, supporting students to develop the skills and insight needed for modern marketing roles.

Meet the expert: Dr Neetu Sharma

Dr Neetu Sharma is a Lecturer in International Business at Salford Business School. After taking a career break to raise her family, Neetu returned to education and discovered a passion for academia that has shaped her work ever since. Her teaching and research are rooted in sustainability, inclusion and global perspectives, and her experiences reflects the supportive and flexible environment at the University of Salford.

Meet the expert: Professor Andrea Genovese

Professor Andrea Genovese is Professor of Circular Economy at Salford Business School. His work sits at the intersection of supply chains, sustainability and wider economic systems, with a strong focus on real-world impact. With a background in quantitative methods and operations research, Andrea’s academic journey has been shaped by a long-standing interest in how production systems function, and how they might be reimagined for a more sustainable future.

Meet the expert: Matthew Allen

Matthew Allen is a Lecturer in Economics at Salford Business School. His journey into academia didn’t follow a traditional route. From working in industry to leading innovative teaching that uses virtual reality and simulation spaces, his story reflects the University of Salford’s focus on opportunity, practical learning and making ideas happen.