If you fancy an exceptional career in Marketing, Salford Business School is the place to be. I am enrolled on the MSc Marketing program. My experience so far has been awesome and far beyond my expectations, studying at Salford University is an eye opener for me in the world of Marketing and business in general as I have been able to acquire, identify and fine-tune the key skills needed for me to succeed in my career and also my personal life.
I have gained necessary skills in the area of reaching and building relationships with customers which sums up what marketing is. Marketing is an effective continuous communication about products or services to the customers. One of the key skills needed to accomplish that goal is analyzing the consumers to understand their purchasing behaviour. There are a thousand and one reasons that influence how customers relate to products and it is important for a competent marketer to be able to communicate value.