Before I started my Search and Social Media Marketing module (SSMM), I did not consider optimising my digital profiles or worry about the ranking of my name in Search Engine Results Page (SERPs). Knowing what I know now this is one reason as to why I study Digital Marketing at Salford. Most of us have social […]
Are you a student eager to finish university and jump right into your amazing career? Are you excited to have a professional job title and the salary that comes along with it? Are you ready to hear to the unfortunate truth about the reality that awaits you after graduation? Read this blog post on why […]
After you have your money maker phrase at your disposal and you have implemented the on-page ranking factors that matter the most – it’s time to rank on Google. Buckle up because this is the part that will matter a lot when you have a great foundation in place. Here is the final step in finding out how to rank […]
In the previous blog post, I showed you how to do keyword research as the first step to rank on Google. If you haven’t already read it you can find it Step 1 to be #1 here. Now we move on to the second step which is on-page SEO as what would be the point of good […]
This post introduces you to the first step in the 3 step approach on how to rank on Google and become the number 1 in your field. We will go through posts 2 and 3 in future blog posts so stay tuned. By now it seems like everyone with a laptop has started a Search Engine Optimisation (SEO) agency and most […]
So you have heard of social media and that many people and businessess are using it. But do you know about using social media for your business the correct way? I am an MSc Marketing student here at Salford Business School and I attended the ‘Creative Pro-Social Manchester’ conference on Friday 16th July. I was able […]
Are you worried about gaining work experience? When you finish university how will you stand out when applying for Graduate roles? I knew how competitive the Graduate market was. This was something I considered in my second year that drove me to apply for a student placement. I spent my third year on a student placement. I highly recommend a […]
‘Just remember this – in this country they drive on the wrong side of the road’: why we should have expected the referendum result we got. Not only will businesses have to live with the consequences of the result for a long-time, Brexit also serves as a case-study on how to make a bad decision. […]
I would like to tell you how my MSc Project Management placement was a springboard to full-time employment. I am a mechanical engineer. It has always been a dream of mine to find employment here in England because I perceive the UK to be one of the world’s most technologically advanced countries. I did a 6 month of […]
I am currently reading for a PhD at Salford Business School, in Manchester. I am investigating the adoption of innovation within digital marketing firms in the UK, paying special attention to the implications of social, knowledge, human and structural capital on process and service innovations. The investigation is based on providing a detailed picture of innovation that […]