Spiros Kontogiannis – MSc Marketing Alumnus

What did an MSc Marketing student do two years ago? The first blog post went live on this blog and at the time, I was a Marketing student working on my internship at Salford Business School. I was practising my business blogging skills by helping to develop a strategy for the Business School blog.

Now, fast forward two years and the blog has been nominated for the UK Blog Awards 2016 and has over 110 authors, 157 blog posts, resulting in over 100k page-views from global readership of 202 countries. And what about myself? Well, the internship at Salford Business School helped me to get a job in the industry – I now work as a Content Strategist at customedialabs.

So, my internship has made a direct impact on my career choice – and the content shared on the blog has triggered wider social media conversations on multiple social media channels – Twitter, LinkedIn, YouTube – helping other students, academics and business owners to learn and further refine their understanding of blogging for business purposes.

At the outset an important role for the blog was to allow academics to share research findings, current students to share their views and develop their own business blogging skills as well as alumni – like myself now – to come back to school and share my business experience after graduation and keep in-touch with the #SalfordBSchool community. Has this vision materialised?

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#PUPRU

The Pop-up Research Unit (PUPRU) is a bespoke robust mobile display space intended for regular ad-hoc installation. It can pop-up in a range of public spaces including the high street, inside shopping malls, in the foyer of business premises, and at education institutions (primary schools, high schools, universities etc.)

The digital revolution has significantly impacted business. The Unit provides Salford Business School and particularly members of the Centre for Digital Business with a creative platform to support research projects. Some of the research areas could be 4G Retailing, Digital Marketing and Digital High Street, with a focus on business exploitation, implementation and integration of a range of digital technologies, tools and methods.

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Anthea Thurston, MSc Social Business and Sustainable Marketing

My three month internship at the Greater Manchester Chamber of Commerce has just finished and I can’t believe how quickly it’s gone by! I began at the Chamber fresh from my MSc course at Salford Business School where I studied Social Business and Sustainable Marketing.

Of course I was a bundle of nerves on my first day at the Chamber. This was my first time ‘off-book!’ What if I was quizzed in depth on Search Engine Optimisation (SEO) strategy or what I thought about Porter’s 5 Forces Model!? Should I bring my notes? What if I forgot everything I’ve learned? Or my name!?

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Richard Dron – Technical Innovation Officer

Let me introduce myself! I’m Richard, and I am the University of Salford Business School Technical Innovation Officer. Some of you might have met me last year, because I was a student studying an MSc in Information Systems Management.

Through connections I made on my course I heard about this position, applied, and here I am. If you haven’t had the pleasure of meeting me yet, I’m sure you will soon. I try to be involved in multiple projects, and there are lots of ways that our paths could cross.

If you are a student, a company or a colleague at the Business School, my role connects to all of you!

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Seema Dosanjh, MSc Marketing student

The sixth annual North West Finance Awards took place on Thursday 1st October at The Premier Suite in Macron Stadium and had approximately 700 guests in attendance, including staff and guests from Salford Business School. The Salford Business School Employability Hub also invited finance and accounting students (Undergraduate, Postgraduate, PhD and graduates) to experience the event.

The North West Finance Awards are known for “recognizing unsung heroes” across all levels in finance and accounting in the North West of England. Entry for nomination is free and can be made by colleagues, business associates, clients, as well as self-nomination. Nominees are reviewed by a distinguished panel of judges, which included Eileen Roddy, Associate Dean at Salford Business School International.

The North West Finance Awards gained some help this year as a few postgraduate students from Salford Business School took on an internship at the organization as a part of their Business Innovation Project.

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Namitha Muthukrishnan

An integral part of the MBA experience is an overseas visit, in which I had the opportunity to spend an intensive week in the United Arab Emirates. This experience enabled me to meet like-minded leaders and be immerse  in another business culture. This year’s visit  included a Global Leaders Industry Visit to the Intercontinental Hotel in Abu Dhabi.

The intercontinental Hotel Group (IHG) is a global hotel company traded on the New York as well as the London Stock exchange. Present on over 100 countries worldwide with one of the largest room inventories of over 177,000 room in 4900 hotels, there is no surprise when IHG has been named on FORTUNE Magazine’s 2014 World’s Most Admired Companies list. The question when the Salford MBA students entered the hotel was, what makes them ‘amazing?’

In conversation with Ivor Prestwood, the General Manager of The Intercontinental Abu Dhabi, the Salford Business School MBA students were given an insight into the exciting and challenging world of hospitality.

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Katrina Winstanley

Almost a full year ago I wrote about why I chose to study MSc Marketing at Salford Business School. And now, almost twelve months later, I wanted to write an update on why this is one of the best decisions I have ever made.

When I last wrote about my attendance of the business school, I was two and a half days into my first module… Fast forward a year and I have now finished all four of my Masters modules and have moved on to the Business Innovation Project in order to turn my Postgraduate Diploma into a full MSc in Marketing.

After working extremely hard and overcoming various obstacles and challenges, I have so far been thrilled with my grades, and have most definitely exceeded any initial expectations of myself and hope to continue to do so throughout the somewhat lengthy process of researching, presenting and writing up my final project.

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Alex Fenton, Salford Business School

Can a university keep up with the constantly changing digital environment? Here is industry proof – with another of our students being recognised by the industry in the Big Chip Awards 2015.

Keeping up-to-date is a challenge in the world of digital where technologies are disrupting old ways of doing things.

At Salford Business School, out students are given incredible opportunities for placements and internships. This allows students to connect with companies on various levels for mutual benefit. Companies get advice and practical help and students get the real world learning experience and skills that they need.

An excellent recent example, Business Innovation Project is with Web Shop Direct, who are an e-commerce, fashion business based in Macclesfield. Web Shop Direct have been operating since 2005 and consist of UK Swimwear and UK Tights. We were able to assist this company through our industry focused training courses and business internships.

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Joanne Egan,
Hotel Desk Director

What does Hotel Desk, is a North West UK based venue finding company, thinks about working with Salford Business School students?

Hotel Desk is a small medium-sized enterprise (SME) that has a recent experiences of Business School placements students. We have benefited from digital marketing students who made a great contribution to our business.

I am Jo Egan, Managing Director of  Hotel Desk, and here are my top ten reasons why other local organisations and SMEs could also benefit from providing Business School students work placements.

Narrowing the many benefits down to just ten is the tricky bit, but here we go!

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Seema Dosanjh

This year’s Salford Business School Ball took place on Friday 29th May at Hotel Football (owned by Manchester United’s Class of ’92) and was the biggest to date as it sold out with 260 people in attendance.

The Salford Business School Ball is an annual black-tie event that not only brings together final year and postgraduate students, staff, and alumni, but celebrates their success as well. However, this year the event was more spectacular than ever as Salford Business School celebrated winning Times Higher Education ‘Business School of the Year’ Award.

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