Social Media Marketing: The Making of a Brand

By May.05, 2015

Having spent my teenage years publishing an endless collection of holiday snaps, documenting my every thought and updating those somewhat embarrassing relationship statuses on Facebook, the role of Social Media Executive for an e-cigarette brand did not seem a mean feat. But oh boy, was I wrong. I soon came to realise that those years […]

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The Death of SEO

By Dec.04, 2014

That’s it. Shut the doors, disconnect the phone. Prevent the dog from barking with a rubber chicken.* For SEO is dead and we don’t have jobs any longer. Damn. At least that’s what some people will tell you, and as others ask whether this is indeed true, search engine optimisers, web developers and business owners must […]

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Promote your social media with Fell Promotions – Promotional items, printed and embroidered clothing.

By Nov.27, 2014

Fell Promotions has been a well established promotional company in Huddersfield for over 12 years specialising in embroidered clothing, print and promotional goods. However, in the last few years the company has shown significant growth and is now attracting customers from all over the country. Fell’s success came with such momentum, that it was difficult […]

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The SSMM Formula for Digital Success

By Nov.27, 2014

 About Me I joined Search and Social Media Marketing as I wanted to learn how to enhance the online presence for our company. After a truly fascinating 9 weeks I am leaving the course with a great range of  new knowledge and ideas. I also appreciate now more than ever that the task ahead is […]

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The ever changing digital landscape

By Nov.27, 2014

When I graduated from university in July earlier this year I didn’t expect to be back in a classroom so soon, however when the opportunity arose for me to attend a Search and Social Media Marketing Course at Salford University, I couldn’t wait to get started! For the past two years whilst studying I’ve worked […]

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Seven reasons for a Career Change to Search and Social Media Marketing?

By Nov.27, 2014

Written from the view and experience of a budding digital marketer, @Maxine_Skelton After 11 years running a small business in curtain retail I was looking at new ways to promote my business. I turned to digital marketing. To understand it better, I went to the many media exhibitions and joined an enlightening organisation, Manchester Digital. […]

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The development of lallathechummyvegancook.com

By Nov.27, 2014

In the process of my blog development, I have focused on two aspects that are fundamental in creating a successful website: on-site and off-site optimisation. Firstly, “on-site optimisation” refers to the work that can be done directly on the website, so that it can become friendlier to both search engines and users. Secondly, “off-site optimisation” […]

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Social Media Marketing for Brands

By Nov.27, 2014

I’ll begin by introducing myself, my name is Wes Clarke and I’m a Senior Account Executive at an Advertising and Marketing agency called C21 Creative Communications based in Altrincham, South Manchester. I’m also responsible for our social media accounts and assist our clients with their social media and SEO needs. Brands of all shapes and sizes can be […]

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Generating a Social Currency in a Social Media Jungle

By Nov.27, 2014

Generating a Social Currency in a Social Media Jungle Generating social currency is one of the most important investments an organisation can make to their social media strategy. In today’s ‘social media jungle’ it is crucial that every business strives to create value to their brand. With this is mind, just how can you make […]

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Why I chose the Search & Social Media Marketing Course

By Nov.27, 2014

Hmmm… So, which course?  These were my initial thoughts.  Do I do a long distance course or do I stay close to home and come to the building.  By opting for the SSMM (Search and Social Media Marketing) at Media City, I now know, I made the perfect choice. It had all the aspects that […]

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